Conhecimentos
Insight
The AI Care Dilemma and the Importance of the Right Words
AI can identify the right moment to engage patients, but meaningful, evidence-based content determines what to say. Together, they create more engaging, trusted, and effective patient experiences.
Insight
Patient Education Content Standards: What Matters for Hospitals and Health Systems in 2026
What separates effective patient education content from noise in 2026? Explore the standards hospitals and health systems must meet to drive outcomes across the care continuum, clinical accuracy, readability, format diversity, and more.
Insight
How Member Education Helps Health Plans Support Better Care Decisions and Reduce Avoidable ER Use
Members often can’t tell if a symptom needs the ER. Learn how health plans can use clear education to guide members to the right level of care.
Insight
The Hidden Cost of Building Health Content In-House
Building health content in-house looks cheaper than it is. See why maintenance, accessibility, and multilingual scale drive the true cost of ownership.
Insight
Supporting Employees Through Life Transitions With Timely Financial Guidance
Life events create urgent financial decisions. Learn how employers can deliver timely, connected guidance through marriage, caregiving, loss, and more.
Insight
How Financial Wellness Content Builds Loyalty for Banks and Credit Unions
Banks and credit unions can strengthen relationships by delivering expert-led financial wellness content that is relevant, current, easy to find, and connected to practical next steps.
Insight
How Content Can Help Address Absenteeism and Presenteeism
Employers cannot solve every financial challenge employees face. They can make credible support easier to find, understand, and use.
Insight
Why Financial Wellness Content Belongs in the Employee Experience
Financial wellness content helps close a gap by connecting the programs employers already fund to the questions employees are trying to answer.
Insight
How Medicaid Plans Can Extend Reach and Close Care Gaps
Coverage alone isn’t enough. Discover how Medicaid plans use targeted content to improve access, reduce disparities, and support quality measures.
Insight
How Licensed Content Helps Digital Health Apps Improve Retention
Most digital health apps struggle with retention after download. See how personalized, licensed content helps users find value and keep coming back.
Insight
What Health Plans and Employers Need to Know to Support Members Through the Full GLP-1 Journey
GLP-1 coverage is expanding faster than the education surrounding it. Members need support before, during, and after treatment.
Insight
How Multilingual Patient Education Strengthens Care Across the Health System
Multilingual patient education helps health systems carry clear communication beyond the clinical conversation.
Insight
Financial Institutions: The Consumer Experience Advantage
Financial institutions can strengthen the consumer experience by treating content as an ongoing engagement capability.
Insight
Why Patient Engagement Drops After Onboarding, and How Content Fixes It
Discover why health plan member engagement declines after enrollment and how evidence based content strategies drive sustained engagement, adherence, and outcomes.
Insight
A Guide to Patient Education Content for Health Plans and Digital Health Platforms
A practical guide to patient education content for health plans and digital health platforms, covering types, clinical accuracy, personalization, multilingual needs, and ROI.
Insight
How Health Plans Are Using Content to Improve HEDIS and Star Ratings
Learn how health plans use member education content to close care gaps, improve HEDIS scores, boost Medicare Advantage Star Ratings, and drive preventive care completion.
White Paper
Health & Wellness Trends People Can’t Stop Talking About
More people are exploring peptides, GLP-1 support, nervous system health, and healthy aging as interest grows in confidence-building and long-term health. Our newest report breaks down these emerging trends and the content opportunities behind them.
White Paper
2026 B2B Content Impact Report
Health and wellness content is everywhere, but user engagement is becoming harder to earn. Our latest report explores the underlying shifts shaping how audiences decide what’s worth their time, and what isn’t.
White Paper
Q1 Financial Wellness Trends in 2026
Financial wellbeing touches every aspect of our lives, from focus and sleep to confidence and physical health. How we manage money influences our emotions, our relationships, and our ability to plan for the future.
White Paper
Q1 Health & Wellness Trends in 2026
As the new year begins, people are seeking fresh starts, renewed routines, and realistic approaches to wellbeing. This is a time of planning, recalibration, and building sustainable habits that last throughout the year.
White Paper
Q4 Health & Wellness Trends in 2025
From the viral “Winter Arc” movement to a surge in menopause awareness, protein-focused nutrition, and mindful digital habits, these themes reveal how wellbeing continues to adapt to modern life and online culture.
White Paper
Why Existing Content Alone Isn’t Enough
Organizations are increasingly investing in content. Without diversity, freshness, and engagement tools, even the best content fails to turn investments into tangible results.
White Paper
Emerging Trends in Health & Wellbeing
Fall marks a period of transition, making it an ideal time to reassess priorities. Discover the latest industry trends in our new white paper.
White Paper
Live Session Best Practices
Deliver impactful virtual sessions that drive engagement, foster connection, and support employee wellbeing. Explore the best practices for planning, promoting, and facilitating to ensure measurable success!
White Paper
Top Trends in Health & Wellbeing for Summer 2025
Explore our latest insight article that covers the top health & wellbeing trends for Summer 2025 — practical, preventative tools people trust to feel better now and stay resilient long-term.
White Paper
Is Your Content Engaging Enough To Benefit Your Users?
Only 38% of leaders say their content is effective. Is your content engaging enough to make a real impact? And more importantly, does your solution go beyond a one-size-fits-all approach to meet users where they are?
White Paper
Trending Health & Wellness Programs
Explore our trending programs, backed by comprehensive data and 2024’s health and wellness insights.
White Paper
Emerging Trends in Health & Wellbeing for Spring 2025
Discover the top emerging trends in health and wellbeing for Spring 2025, from cutting-edge wearable tech metrics to dental health and preventive care.
Insight
Why Content Quality Matters More Than Ever in the AI Era
As the trust gap widens and content volume continues to rise, many organizations are shifting their strategy from producing more content to producing content people genuinely trust.
Insight
Top Training Topics for Employees
Training has always been part of the employee experience. What has changed is the cost of getting it wrong. A lack of relevant, accessible training is no longer just a development gap, it’s a retention risk, a culture risk, and a competitive one too.
Insight
Why Multilingual Content Is Important
As workforces, healthcare systems, and digital audiences become more diverse, multilingual communication is becoming essential for clear understanding, engagement, and trust.
Insight
Why Mental and Financial Wellbeing Work Better Together
Mental health and financial wellness are deeply connected. Addressing one without the other can leave important gaps. Bringing them together creates a more complete and practical approach to employee wellbeing.
Insight
What Is a White-Label Content Platform and Why It Matters
Most teams do not struggle to add content. The challenge is making that content feel connected to the rest of the product. When content is integrated in a way that supports how people already interact with a platform, it becomes more useful and more likely to be used.
Insight
How to Choose Health and Wellness Content in 2026
Health and wellness content is now a standard part of the experience for employers, health plans, and digital platforms. Most organizations already offer some form of content. The bigger challenge is whether people actually use it and whether it leads to meaningful outcomes.
Insight
Creating Health and Wellness Content People Actually Use
Health and wellness content is easier to find than ever. Employees, members, and audiences can access articles, videos, and programs on almost any topic. But having access does not always lead to engagement.
Insight
Enhancing GLP-1 Care With Lifestyle Support
GLP-1 medications are changing how people approach weight and metabolic health. But that early momentum doesn’t guarantee long-term results. What happens next depends on something else: daily habits.
Insight
Why Human Connection Is Becoming More Valuable and What It Means for the Future
Human connection is becoming a top priority for many people. Even with more ways to communicate online, many individuals report feeling emotionally disconnected.
Insight
Why Your Healthcare or Benefits Product Falls Short Without Financial Wellness
Healthcare and traditional benefits are core elements of any employer benefits strategy. They provide access to care, support physical health, and help manage risk. But on their own, they are not enough.
Insight
2025 Health and Wellness Recap and 2026 Trend Forecast
2025 brought major shifts in how people care for themselves. The biggest movement centered around practical habits that people could do every day and see real progress from.
Insight
Why Human Connection Matters in Financial Education
To genuinely empower individuals to make smarter financial decisions, human connection must be involved.
Insight
When It’s Time to Find a Content Partner
Creating quality content that connects with your audience and inspires action is more important than ever.
Insight
Wellbeing Content as a Data-Driven Business Imperative
Within the modern business world, wellbeing initiatives are often dismissed as nice-to-have perks.
Insight
Can ChatGPT or Claude Replace Your Content Team?
AI is reshaping content creation, but speed without strategy leads to missteps. To use it effectively, content teams must follow a few key principles.
Insight
Making the Shift from In-House Creation to Licensing
Across industries, marketing teams are stretched thin—expected to produce high volumes of high-quality content, quickly, and at scale.
Insight
Uncovering the Blind Spots in Health Content
If we want health communication to be equitable, empathetic, and effective, we need to address what’s missing.
Insight
Rethinking Mental Health Communication Content
When it comes to mental health, the way we speak is just as impactful as the words we choose. Thoughtful communication plays a key role in overcoming stigma and encouraging authentic support.
Insight
Financial Wellness Content Through a Life-Stage Lens
To truly engage and support individuals in their financial journeys, content must be tailored with a clear understanding of where they are in their lives.
Insight
Expand Your Audience With Multi-Format Content
With countless content options competing for attention, relying on one format could be stifling your brand’s growth.
Insight
Content That Connects With New Generations
To reach digital natives, brands must ditch traditional formats and deliver fast, relevant, intuitive content.
Insight
Combating Mental Health Misinformation on Social Media
Mental health content is gaining traction on popular platforms, but viral doesn’t always mean accurate.
Insight
Busting Common Health Communication Myths
Effective health communication is essential for empowering individuals to make informed decisions and embrace healthier lifestyles.
Insight
Criar uma estratégia de conteúdos que produza resultados
Elabore uma estratégia de conteúdos que produza resultados com estes passos simples que ajudarão a distinguir os seus conteúdos das massas.
Insight
Melhores práticas de marketing para amplificar o seu novo conteúdo
Descubra as melhores práticas de marketing para amplificar o seu novo conteúdo para uma experiência de utilizador premium, expansão da audiência e um maior ROI.
Insight
Maximizar o seu investimento em conteúdos licenciados
Maximize o seu investimento em conteúdos licenciados para obter os melhores resultados com uma abordagem multifacetada que garante o sucesso dos conteúdos.
Insight
Vídeos sobre saúde mental para estudantes e educadores
Eis como apoiar a saúde mental dos estudantes e dos educadores com conteúdos vídeo!
Insight
Melhorar a experiência do doente com conteúdos de saúde
Saiba como transformar os cuidados prestados aos doentes com o poder dos vídeos sobre saúde, melhorando os resultados médicos e o bem-estar.
Insight
Wellness Content for Employee Happiness and Productivity
Descubra como os conteúdos de saúde e bem-estar aumentam a felicidade e a produtividade dos funcionários - desbloqueie já as chaves para um local de trabalho próspero!
Insight
GLP-1 Companion para uma saúde a longo prazo
Descubra como os programas de acompanhamento de GLP-1 estão a redefinir a saúde a longo prazo para os utilizadores.
Insight
Conteúdos de bem-estar financeiro colmatam a lacuna de literacia global
Explore a forma como os conteúdos de bem-estar financeiro abordam o desafio global da literacia financeira básica, que afecta 1 em cada 3 adultos em todo o mundo.
Insight
Short Form Videos Improve Engagement
Saiba como os vídeos curtos aumentam a participação e a aprendizagem no mundo atual de ritmo acelerado.
Insight
Tirar partido das melhores práticas para o bem-estar dos empregados
Eleve o seu local de trabalho implementando estas estratégias revolucionárias para o bem-estar dos funcionários e liberte o seu desempenho máximo.
Insight
Aumente o ROI com o licenciamento de conteúdos
Domine os elementos essenciais do licenciamento de conteúdos para um aumento imediato do ROI!
Insight
Video Content Revolutionizes Health and Wellness Businesses
Revolucione o seu negócio de saúde e bem-estar com conteúdos de vídeo.
Interview
Where Technology Meets Patient Education
Healthcare strategist Christopher Kunney explores how technology can personalize patient education while preserving human connection and trust.
Interview
Communication Is Care for Every Patient in Modern Healthcare
Global Chair of Health at FINN Partners, Gil Bashe, shares his perspective on the role of empathy, communication, and multilingual patient support in creating a more accessible and patient first healthcare experience.
No insights match that filter yet — try another category.
.insights-filter-page{padding:0 0 60px}.insights-filter-page .insights-content-wrapper{max-width:1200px;margin:0 auto !important;padding:0 24px;display:block !important}.insight-filter-bar{position:relative;min-height:44px;margin:0 0 14px;text-align:left !important}.insight-filter-bar::after{content:”;display:table;clear:both}.insight-filter-heading{position:absolute;top:50%;right:0;transform:translateY(-50%);font-family:inherit;font-size:14px;color:#999;letter-spacing:.02em;white-space:nowrap}.insight-filter-dropdown{float:left}.insight-filter-dropdown>p:empty{display:none !important;margin:0 !important;height:0 !important}.insight-card p:empty{display:none !important;margin:0 !important;height:0 !important}.insight-filter-toggle{box-sizing:border-box;display:inline-flex;align-items:center;gap:10px;font-family:’Maax’,’Helvetica Neue’,Helvetica,Arial,’Lucida Grande’,sans-serif;font-size:15px;font-weight:600;line-height:1;padding:12px 22px;border-radius:8px 0 0 8px;border:1.5px solid #E6E6E6;background:#F0F0F0;color:#444;cursor:pointer}.insight-filter-toggle .insight-filter-caret{font-size:18px;transition:transform .15s ease}.insight-filter-toggle[aria-expanded=”true”] .insight-filter-caret{transform:rotate(180deg)}.insight-filter-toggle::-moz-focus-inner{border:0;padding:0}.insight-filter-panel{position:absolute;top:calc(100% + 8px);left:0;right:0;z-index:20;background:#FFF;border-radius:8px;box-shadow:0 16px 40px rgba(0,0,0,0.14);padding:32px 40px;display:grid;grid-template-columns:repeat(4, minmax(0, 1fr));column-gap:32px;row-gap:20px}.insight-filter-search{float:left;margin-left:-1.5px}.insight-filter-search__input{appearance:none;-webkit-appearance:none;box-sizing:border-box;font-family:inherit;font-size:15px;line-height:1;padding:12.5px 20px;border-radius:0 8px 8px 0;border:1.5px solid #E6E6E6;background:#FFF;color:#333;width:800px;max-width:calc(100vw – 48px);vertical-align:top}.insight-filter-search__input:focus{outline:none;border-color:#3FBFAE}.insight-filter-search__input::placeholder{color:#999}.insight-filter-panel[hidden]{display:none}.insight-filter__option{display:flex;align-items:center;gap:12px;font-family:inherit;font-size:16px;line-height:1.4;color:#333;cursor:pointer}.insight-filter__option input{appearance:none;-webkit-appearance:none;width:24px;height:24px;margin:0;border:2px solid #8DC7C3;border-radius:4px;background:#FFF;cursor:pointer;flex:none;position:relative}.insight-filter__option input:checked{background:#00847A;border-color:#00847A}.insight-filter__option input:checked::after{content:”;position:absolute;left:50%;top:calc(50% – 1px);width:4px;height:10px;border:solid #FFF;border-width:0 3px 3px 0;border-radius:1.5px;transform:translate(-50%,-50%) rotate(45deg)}.insight-filter__option:hover input{background:#D3E7E5;border-color:#8DC7C3}.insight-filter__option:hover input:checked{background:#00847A;border-color:#00847A}.insight-filter__option:hover span{color:#00847A}.insight-filter-pills{display:flex;flex-wrap:wrap;align-items:center;gap:8px;margin:0}.insight-filter-pills[hidden]{display:none}.insight-filter-pill{display:inline-flex;align-items:center;gap:6px;font-family:inherit;font-size:15px;font-weight:600;color:#00847A;background:#E8F4F3;border:1px solid #B2DAD7;border-radius:999px;padding:8px 10px 8px 16px}.insight-filter-pill button{background:none;border:none;color:#86BDB9;cursor:pointer;font-size:17px;line-height:1;padding:0 2px;font-family:inherit}.insight-filter-reset{background:none;border:none;font-family:inherit;font-size:13px;font-weight:normal;color:#666;cursor:pointer;display:inline-flex;align-items:center;gap:6px}.insight-filter-reset:hover{text-decoration:underline}.insight-filter-panel .insight-filter-reset{grid-column:1 / -1;width:100%;box-sizing:border-box;justify-content:flex-start;margin-top:4px;padding-top:16px;border-top:1px solid #E0E0E0}.insight-grid{display:grid;grid-template-columns:repeat(auto-fill, minmax(280px, 1fr));gap:24px;margin-top:40px}.insight-grid br{display:none}.insight-card{display:flex;flex-direction:column;border:1.5px solid #E0E0E0;border-radius:10px;overflow:hidden;background:#FFF;transition:box-shadow .15s ease, transform .15s ease}.insight-card:hover{box-shadow:0 6px 20px rgba(0,0,0,0.08)}.insight-card.is-hidden{display:none}.insight-card__media{aspect-ratio:1362/631;overflow:hidden;background:#F2F2F2}.insight-card__media img{width:100%;height:100%;object-fit:cover;object-position:left top;display:block}.insight-card__body{padding:18px 0 14px;display:block;flex:1;text-align:center}.insight-card__type{display:table !important;font-family:’Maax’,’Helvetica Neue’,Helvetica,Arial,’Lucida Grande’,sans-serif !important;font-size:11px !important;line-height:1 !important;font-weight:700 !important;text-transform:uppercase !important;letter-spacing:.04em !important;color:#666 !important;background:#F0F0F0;border-radius:999px;padding:4px 10px !important;margin:0 8% 14px !important;text-align:left !important}.insight-card__title{font-family:’Maax’,’Helvetica Neue’,Helvetica,Arial,’Lucida Grande’,sans-serif !important;font-size:20px !important;line-height:1.2 !important;font-weight:700 !important;text-transform:none !important;letter-spacing:normal !important;text-align:left !important;padding:0 8% !important;margin:0 0 10px !important;color:#000 !important}.insight-card__blurb{font-family:’Maax’,’Helvetica Neue’,Helvetica,Arial,’Lucida Grande’,sans-serif !important;font-size:16px !important;font-weight:normal !important;line-height:1.2 !important;text-align:left !important;max-width:none !important;width:100% !important;box-sizing:border-box !important;padding:0 8% !important;color:#000 !important;margin:0 0 16px !important;flex:1}.insight-filter__empty{max-width:none !important;width:100% !important;text-align:center !important;margin:0 !important}.insight-card__link{display:inline-block !important;margin-top:14px !important;color:#FFF !important;font-size:0.6em !important;background:#000 !important;transition:background-color .15s ease, color .15s ease}.insight-card__link:hover,.insight-card__link:focus-visible{background:#FFF !important;color:#000 !important}@media (max-width: 1220px){.insight-filter-search__input{width:calc(100vw – 400px)}}@media (max-width: 1000px){.insight-filter-heading{display:none}.insight-filter-search__input{width:calc(100vw – 260px)}}@media (max-width: 640px){.insights-filter-page .insights-content-wrapper{padding:0 !important}.insight-filter-bar{margin-bottom:14px}.insight-filter-bar>p{display:none !important;margin:0 !important;height:0 !important}.insight-filter-panel{grid-template-columns:1fr;top:calc(100% + 6px)}.insight-filter-search{display:block;float:none;width:100%;margin-left:0;margin-top:8px}.insight-filter-search__input{width:100%;max-width:none;box-sizing:border-box;border-radius:8px}.insight-filter-dropdown{display:block;float:none;margin:12px 0 0;position:relative}.insight-filter-toggle{border-radius:8px;font-size:15px;padding:10px 14px}.insight-grid{grid-template-columns:1fr;margin-top:24px}.insight-card__type{font-size:10px !important}.insight-filter-heading{display:none}}.page-wrapper:has(.wrapper-div) .section:first-child{padding-top:0px}.section:first-child,.section–default + .section–accent-2,.section–accent-2 + .section–default{padding-top:40px !important}.section.section–default{padding-top:20px !important}
(function(){var toggle=document.querySelector(‘.insight-filter-toggle’);var dropdown=document.querySelector(‘.insight-filter-dropdown’);var panel=document.querySelector(‘.insight-filter-panel’);var checkboxes=document.querySelectorAll(‘.insight-filter__checkbox’);var pillsWrap=document.querySelector(‘.insight-filter-pills’);var resetBtn=document.querySelector(‘.insight-filter-reset’);var cards=document.querySelectorAll(‘.insight-card’);var searchInput=document.querySelector(‘.insight-filter-search__input’);var countEl=document.querySelector(‘.insight-filter-heading’);var emptyEl=document.querySelector(‘.insight-filter__empty’);function selected(){return Array.prototype.filter.call(checkboxes,function(cb){return cb.checked;}).map(function(cb){return cb.value;});}function applyFilter(){var sel=selected();var q=(searchInput.value||”).trim().toLowerCase();var visible=0;cards.forEach(function(card){var tags=(card.getAttribute(‘data-tags’)||”).split(‘|’);var catMatch=sel.length===0||sel.some(function(t){return tags.indexOf(t)!==-1;});var titleEl=card.querySelector(‘.insight-card__title’);var textMatch=q===”||(titleEl&&titleEl.textContent.toLowerCase().indexOf(q)!==-1);var match=catMatch&&textMatch;card.classList.toggle(‘is-hidden’,!match);if(match)visible++;});countEl.textContent=visible+(visible===1?’ Insight’:’ Insights’);emptyEl.hidden=visible!==0;}function renderPills(){var sel=selected();pillsWrap.innerHTML=”;sel.forEach(function(t){var pill=document.createElement(‘span’);pill.className=’insight-filter-pill’;var label=document.createElement(‘span’);label.textContent=t;var removeBtn=document.createElement(‘button’);removeBtn.type=’button’;removeBtn.setAttribute(‘aria-label’,’Remove ‘+t);removeBtn.textContent=’×’;removeBtn.addEventListener(‘click’,function(){var cb=Array.prototype.find.call(checkboxes,function(c){return c.value===t;});if(cb){cb.checked=false;}onChange();});pill.appendChild(label);pill.appendChild(removeBtn);pillsWrap.appendChild(pill);});pillsWrap.hidden=sel.length===0;}function syncUrl(){if(!history.replaceState)return;var sel=selected();var q=(searchInput.value||”).trim();var url=new URL(window.location.href);if(sel.length===0){url.searchParams.delete(‘categories’);}else{url.searchParams.set(‘categories’,sel.map(encodeURIComponent).join(‘,’));}if(q===”){url.searchParams.delete(‘q’);}else{url.searchParams.set(‘q’,q);}history.replaceState(null,”,url);}function onChange(){renderPills();applyFilter();syncUrl();}toggle.addEventListener(‘click’,function(){var open=toggle.getAttribute(‘aria-expanded’)===’true’;toggle.setAttribute(‘aria-expanded’,open?’false’:’true’);panel.hidden=open;});document.addEventListener(‘click’,function(e){if(!dropdown.contains(e.target)){toggle.setAttribute(‘aria-expanded’,’false’);panel.hidden=true;}});checkboxes.forEach(function(cb){cb.addEventListener(‘change’,onChange);});searchInput.addEventListener(‘input’,onChange);resetBtn.addEventListener(‘click’,function(){checkboxes.forEach(function(cb){cb.checked=false;});searchInput.value=”;onChange();});var initial=new URL(window.location.href).searchParams.get(‘categories’);if(initial){var wanted=initial.split(‘,’).map(decodeURIComponent);checkboxes.forEach(function(cb){if(wanted.indexOf(cb.value)!==-1){cb.checked=true;}});}var initialQ=new URL(window.location.href).searchParams.get(‘q’);if(initialQ){searchInput.value=initialQ;}renderPills();applyFilter();})();
